Convenience When it Comes To Packaging
Today's consumers love the flexibility of carrying their favorite products with them anywhere, whether it's a road trip, potluck event, or just their backyard. The traditional "family" or "party" size bags of snacks for cookouts and events are becoming less popular.
Instead, consumers now prefer variety over quantity. They opt for snack-sized bags of chips and variety packs that offer a range of flavored snacks, enabling guests to choose the portion and flavor that suits them best. The products inside the bags are still the same; it's the packaging that's driving the shift.
Lightweight and portable snack options that are easy to pack and transport are also gaining popularity among consumers. Smaller or individual-sized packages provide them with more control over portion sizes and the freedom to choose from a range of options without committing to a large quantity of any one item.
Weignt of Packaging
When it comes to convenient packaging, weight plays a crucial role. Lightweight packaging not only appeals to various types of consumers but can also help you save significantly on shipping costs.
However, it's essential to ensure that while opting for lightweight packaging, you don't compromise on the safety and freshness of your product.
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